Advocating to End Sexual Violence
The North Carolina Coalition Against Sexual Assault (NCCASA) is a statewide alliance working to end sexual violence through education, advocacy and legislation. In an effort to build the anti-violence movement in North Carolina, they are the training arm for over 60 rape crisis centers across the state.
In need of a website that better reflects their expertise and offerings, NCCASA enlisted Kompleks Creative for a website redesign. Seeing that their website did not accurately reflect their role as trainers against sexual assault, we worked with them to establish a hierarchy that is more intentional in brand positioning. The result was a user-friendly web design that provides intuitive access to information and clearly communicates its mission and values. To create a web design that is modern and visually-appealing, we expanded their color palette and incorporated clean typography that feels youthful, yet professional.