Providing Access to Physicians 24/7/365
Moonlighting Solutions is the nation’s first physician moonlighting company providing physician services to patients around the clock. Their network of more than 7,000 physicians in 300 hospitals across 35 states improves the work-life balance of full-time physicians, while providing quality care.
After 10 years of success, Moonlighting Solutions’ strategy evolved. They desired branding that more accurately depicted who they had become as a company. Intrigued about the possibility of creating an icon that combines a lightbulb with something healthcare-related, they were excited to see their vision come to life in the new logo design.
Following its completion, we designed a new business card, PowerPoint presentation, website and brand manual. Their new web design is highly visual featuring large photos, blocks of color, patterns and typography. Our goal for the rebrand was to reinforce credibility through a cohesive system that provides flexibility for marketing collateral.